OUR VALUES


GUIDANCE
COMF BELIEVES THAT IT IS IMPORTANT TO GUIDE THE MODEST FASHION INDUSTRY GROWTH ON ALL ASPECTS, BOTH GLOBALLY AND LOCALLY.
THE DYNAMICS OF MODEST FASHION IS DIFFERENT FROM ONE TO ANOTHER, THE HEADS OF THE COUNTRIES/REGIONS HELP COMF TO LOCALIZE THE SOLUTION.

EQUAL ACCESS
COMF BELIEVES THAT EVERYONE NEEDS EQUAL OPPORTUNITIES & ACCESS.
THAT EVERY GOOD TALENTS & INITIATIVES DESERVE TO BE HEARD IN GLOBAL SCALE.
COMF ACTIVITIES ARE ENABLING THE FASHION TALENTS TO GET BETTER ACCESS IN REACHING WIDER NETWORK.


COLLABORATIONS
COMF IS BUILT WITH COLLABORATION. WE PUT IMPORTANCE OF COLLABORATIVE PROJECTS.
IN COMF, WE DON'T COMPETE, INSTEAD WE COLLABORATE.
WE BELIEVE THAT WE CAN SOLVE THE CHALLENGES IN THE INDUSTRY BETTER, TOGETHER.

INNOVATIONS
COMF BELIEVES IN INNOVATION. WE NEED TO SEEK NEW WAYS TO CREATE, TO SOLVE, TO HELP MODEST FASHION INDUSTRY & ITS TALENTS GET BETTER POSITION IN MAINSTREAM WORLD.
MODEST FASHION IS TRENDING IN
THE CURRENT TIME, HOWEVER WE DON'T WANT THE TREND TO FADE BECAUSE SO MANY PEOPLE DEPEND ON THIS INDUSTRY.
THEREFORE, RENEWING THE APPROACH, SHAPING THE STRATEGY AND CREATING NEW INNOVATIONS/
PROJECTS ARE MANDATORY.


FASHION BUSINESS
COMF SEES FASHION AS BUSINESS THAT EMPOWERS MANY PEOPLE.
COMF IS SUPPORTING ALL THE PLAYERS TO CREATE BETTER FOUNDATION TO ENABLE MORE SUSTAINABLE BUSINESS.
